102 European e-commerce brands with verified metrics
| Description | Website | HQ | ||||
|---|---|---|---|---|---|---|
| About You | European fashion e-commerce platform combining personalized shopping with a tech-driven approach, operating across 26 European markets. | aboutyou.com | 2014 | DE | ||
| Ace & Tate | European D2C eyewear brand offering affordable designer glasses through e-commerce and owned retail stores. | aceandtate.com | 2013 | $40.0M | $80.0M | NL |
| Allbirds | Allbirds is a sustainable footwear brand that makes shoes from natural materials including merino wool, eucalyptus tree fiber, and sugar cane. The company originally scaled as a DTC brand before pushing into retail and later retreating to an ecommerce-only model. | allbirds.com | 2016 | US | ||
| Allegro | Poland's largest e-commerce marketplace and one of the biggest in Europe, with over 135,000 merchants and 14 million buyers. | allegro.pl | 1999 | $5.4B | $1.5B | PL |
| Amorelie | European sexual wellness e-commerce platform making intimate products accessible and mainstream across DACH and European markets. | amorelie.de | 2013 | $15.0M | $40.0M | DE |
| Ankorstore | B2B wholesale marketplace connecting independent retailers with European brands for curated product sourcing. | ankorstore.com | 2019 | $350.0M | $250.0M | FR |
| Answear | Central European multi-brand fashion e-commerce platform operating across Poland, Romania, and other CEE markets. | answear.com | 2011 | $30.0M | $200.0M | PL |
| ASOS | Global online fashion and beauty retailer offering over 850 brands plus its own label to twenty-somethings worldwide. | asos.com | 2000 | $12.0M | $3.1B | GB |
| AUTO1 Group | Europe's leading digital automotive platform for buying and selling used cars, operating in over 30 countries. | auto1-group.com | 2012 | $2.3B | $2.4B | DE |
| Back Market | Leading global marketplace for refurbished electronics, promoting a circular economy by giving devices a second life. | backmarket.com | 2014 | $752.0M | $800.0M | FR |
| Balzac Paris | French fashion brand emphasizing responsible production and timeless wardrobe essentials sold primarily online. | balzac-paris.com | 2014 | $8.0M | $50.0M | FR |
| Bloom & Wild | Europe's leading online flower delivery company, pioneering letterbox flowers that fit through the door. | bloomandwild.com | 2013 | $75.0M | $100.0M | GB |
| bol.com | The leading online retail platform in the Netherlands and Belgium, offering millions of products across all categories. | bol.com | 1999 | $500.0M | $6.0B | NL |
| Boohoo | UK-based fast-fashion e-commerce group targeting young consumers with affordable trend-led clothing across multiple brands. | boohoo.com | 2006 | $60.0M | $1.9B | GB |
| Boozt | Leading Nordic online department store offering fashion, beauty, kids, sports, and home from 900+ brands. | boozt.com | 2007 | $50.0M | $700.0M | SE |
| Brack.ch | Major Swiss online retailer for electronics, office supplies, and household goods, part of the Competec Group. | brack.ch | 1994 | $50.0M | $400.0M | CH |
| Catawiki | European online auction platform for special objects including art, antiques, jewelry, and collectibles with expert curation. | catawiki.com | 2008 | $400.0M | NL | |
| Cdiscount | One of France's largest e-commerce platforms offering electronics, home, fashion and daily essentials at competitive prices. | cdiscount.com | 1998 | $150.0M | $2.0B | FR |
| CDON | Nordic online marketplace originally for entertainment products, evolved into a multi-category marketplace platform. | cdon.com | 1999 | $25.0M | $150.0M | SE |
| Charlotte Tilbury | Luxury beauty brand founded by the celebrity makeup artist, combining e-commerce with retail and a strong digital presence. | charlottetilbury.com | 2013 | $500.0M | $1.0B | GB |
| Coolblue | Leading Benelux electronics and appliances e-commerce platform known for exceptional customer service and fast delivery. | coolblue.nl | 1999 | $150.0M | $2.5B | NL |
| Delivery Hero | Global online food ordering and delivery marketplace operating in over 70 countries across Europe, Asia, and the Americas. | deliveryhero.com | 2011 | $1.5B | $9.6B | DE |
| Depop | Social commerce marketplace for Gen Z and millennials to buy and sell unique fashion, vintage, and streetwear. | depop.com | 2011 | $58.0M | $70.0M | GB |
| Desenio | Scandinavian wall art and poster brand selling affordable prints and frames through a D2C model globally. | desenio.com | 2010 | $30.0M | $100.0M | SE |
| Digitec Galaxus | Switzerland's largest online retailer offering electronics, home, sports, and fashion products with a strong tech focus. | galaxus.ch | 2001 | $300.0M | $2.0B | CH |
| eMAG | Largest e-commerce platform in Romania and a major player in Central and Eastern Europe for electronics and general merchandise. | emag.ro | 2001 | $175.0M | $2.0B | RO |
| eobuwie | Leading Central European online footwear retailer with over 600 brands and expanding across European markets. | eobuwie.pl | 2006 | $80.0M | $400.0M | PL |
| Farfetch | Global luxury fashion marketplace connecting consumers with boutiques and brands from around the world. | farfetch.com | 2007 | $1.1B | $2.3B | GB |
| Flaconi | Leading German online beauty retailer offering premium cosmetics, fragrances, and skincare from over 800 brands. | flaconi.de | 2011 | $22.0M | $389.0M | DE |
| Flink | European quick-commerce grocery delivery service promising delivery in minutes from local dark stores. | goflink.com | 2020 | $990.0M | $500.0M | DE |
| FlixBus | Europe's largest long-distance bus platform and global travel tech company, connecting 8,000+ destinations across 45 countries via an asset-light model partnering with 1,000+ independent bus operators. | global.flixbus.com | 2013 | $2.3B | $2.0B | DE |
| Foodspring | Premium fitness nutrition brand offering high-quality protein products, snacks, and supplements for active lifestyles. | foodspring.de | 2013 | $15.0M | $50.0M | DE |
| Freshly Cosmetics | Spanish natural cosmetics brand offering clean beauty products sold D2C across Southern Europe. | freshlycosmetics.com | 2016 | $19.0M | $30.0M | ES |
| Getir | Turkish-born ultrafast delivery pioneer expanding across Europe, delivering groceries and essentials in minutes. | getir.com | 2015 | $2.2B | $800.0M | TR |
| Global-e | Cross-border e-commerce platform enabling international DTC selling for global brands and retailers. | global-e.com | 2013 | $406.0M | $462.0M | IL |
| Glovo | Multi-category delivery app connecting users with restaurants, groceries, and retail stores across Southern Europe and beyond. | glovoapp.com | 2015 | $2.8B | $1.0B | ES |
| Gousto | UK meal kit delivery service using data science and automation to deliver recipe boxes with pre-measured ingredients. | gousto.co.uk | 2012 | $58.0M | $345.0M | GB |
| Grind | London-born coffee brand selling sustainable, compostable coffee pods and blends through D2C and its café locations. | grind.co.uk | 2011 | $22.0M | $46.0M | GB |
| GymPlus | Online fitness equipment retailer selling home gym and commercial gym equipment across the UK market. | gymplus.co.uk | 2018 | $2.0M | $5.0M | GB |
| Gymshark | Fast-growing fitness apparel brand built through social media and influencer partnerships, selling D2C globally. | gymshark.com | 2012 | $300.0M | $575.0M | GB |
| HelloFresh | The world's leading meal kit company, delivering pre-portioned ingredients and recipes to millions of customers worldwide. | hellofresh.com | 2011 | DE | ||
| Hepsiburada | One of Turkey's leading e-commerce platforms offering electronics, fashion, and daily essentials with logistics infrastructure. | hepsiburada.com | 1998 | $628.0M | $740.0M | TR |
| Home24 | European online destination for home and living products, offering furniture and home accessories across multiple European markets. | home24.de | 2012 | $150.0M | $520.0M | DE |
| InPost | E-commerce logistics company operating Europe's largest network of automated parcel lockers for convenient delivery and returns. | inpost.pl | 1999 | $3.2B | $1.8B | PL |
| Kapten & Son | Lifestyle accessories brand known for watches, bags, and sunglasses, built through social media and influencer marketing. | kapten-son.com | 2014 | $10.0M | $50.0M | DE |
| KAVAJ | German D2C brand specializing in premium leather accessories for tech devices, sold through Amazon and own channels. | kavaj.com | 2013 | $1.0M | $5.0M | DE |
| Klarna | Swedish fintech offering buy-now-pay-later services, a shopping app, and payment solutions for e-commerce merchants worldwide. | klarna.com | 2005 | $920.0M | $2.3B | SE |
| Komplett | Leading Nordic online retailer for consumer electronics, computing, and gaming products across Scandinavia. | komplett.no | 1991 | $80.0M | $800.0M | NO |
| KoRo | D2C food brand selling bulk-size pantry staples, dried fruits, nuts, and superfoods at fair prices by cutting out middlemen. | korodrogerie.de | 2014 | $50.0M | $120.0M | DE |
| La Redoute | Historic French retailer reinvented as a digital-first home and fashion e-commerce brand across Europe. | laredoute.fr | 1837 | $100.0M | $1.0B | FR |
| Le Slip Français | Made-in-France D2C underwear and basics brand championing local manufacturing and French textile craftsmanship. | leslipfrancais.fr | 2011 | $3.0M | $30.0M | FR |
| Lesara | Value fashion e-commerce startup that aimed to offer affordable clothing by connecting directly with Asian manufacturers. | lesara.com | 2013 | $30.0M | $100.0M | DE |
| LuisaViaRoma | Iconic Italian luxury fashion retailer offering curated designer collections through its e-commerce platform globally. | luisaviaroma.com | 1930 | $130.0M | $200.0M | IT |
| Lyko | Leading Nordic beauty e-commerce retailer offering haircare, skincare, and cosmetics from thousands of brands. | lyko.com | 2001 | $35.0M | $350.0M | SE |
| Made.com | Online furniture and homeware brand offering designer-quality products at accessible prices by working directly with makers. | made.com | 2010 | $100.0M | $400.0M | GB |
| ManoMano | European online marketplace for DIY, home improvement, and gardening products, connecting buyers with specialist retailers. | manomano.com | 2013 | $425.0M | $1.2B | FR |
| Matchesfashion | Luxury fashion retailer offering curated designer collections, entered administration in 2024 after failed turnaround attempts. | matchesfashion.com | 1987 | $1.0B | $500.0M | GB |
| MatHem | Swedish online grocery delivery service offering fresh food, pantry staples, and household items with home delivery. | mathem.se | 2007 | $45.0M | $250.0M | SE |
| Mirakl | Enterprise marketplace SaaS platform powering online marketplaces for leading retailers and brands worldwide. | mirakl.com | 2012 | $525.0M | $150.0M | FR |
| Missguided | Fast-fashion brand targeting young women, acquired by Frasers Group after entering administration in 2022. | missguided.co.uk | 2009 | $50.0M | $350.0M | GB |
| Mister Spex | Europe's leading omnichannel optician, blending online and offline retail for eyewear including prescription glasses, sunglasses, and contact lenses. | misterspex.com | 2007 | DE | ||
| Modivo | Premium fashion e-commerce platform from the eobuwie group, offering designer brands across Central Europe. | modivo.pl | 2019 | $50.0M | $150.0M | PL |
| Mytheresa | Global luxury fashion e-commerce platform curating designer collections from top fashion houses for discerning customers worldwide. | mytheresa.com | 2006 | $270.0M | $800.0M | DE |
| NA-KD | Swedish fast-fashion brand built through influencer marketing, offering trendy womenswear sold primarily online. | na-kd.com | 2015 | $45.0M | $250.0M | SE |
| Nelly.com | Swedish online fashion retailer specializing in occasion wear and trend-led womenswear across the Nordics. | nelly.com | 2004 | $20.0M | $80.0M | SE |
| Net-a-Porter | Pioneering luxury fashion e-commerce destination offering curated designer fashion with editorial content. | net-a-porter.com | 2000 | $3.0B | $2.5B | GB |
| Notino | Europe's largest online perfumery and beauty retailer, offering fragrances, cosmetics, and personal care across 28 markets. | notino.com | 2004 | $100.0M | $800.0M | CZ |
| Ocado | UK technology-driven online grocery platform and solutions provider, licensing its smart platform to retailers globally. | ocado.com | 2000 | $950.0M | $2.9B | GB |
| Oda | Norwegian online grocery pioneer using automated warehouses and efficient logistics to deliver affordable groceries. | oda.com | 2013 | $150.0M | $350.0M | NO |
| Omoda | Leading Dutch footwear and accessories e-commerce retailer, combining online shopping with physical stores. | omoda.nl | 1875 | $50.0M | $200.0M | NL |
| On Running | Swiss performance running brand built on CloudTec cushioning technology. Known for product authority over discounting, with launches leading promotions nearly 2:1. | on.com | 2010 | $127.0M | CH | |
| Otrium | Fashion outlet marketplace helping brands sell unsold inventory at discounted prices, reducing fashion waste. | otrium.com | 2016 | $75.0M | $100.0M | NL |
| Otto | One of the world's largest online retailers and Germany's biggest e-commerce company, offering fashion, electronics, and home goods. | otto.de | 1949 | $500.0M | $16.2B | DE |
| Outfittery | AI-powered personal styling service for men, delivering curated fashion boxes based on individual preferences. | outfittery.de | 2012 | $20.0M | $100.0M | DE |
| Pandora | World's largest jewellery brand by volume, with a growing e-commerce business complementing its global store network. | pandora.net | 1982 | $250.0M | $3.5B | DK |
| PcComponentes | Spain's leading online electronics and tech retailer offering computing, gaming, and consumer electronics. | pccomponentes.com | 2005 | $50.0M | $500.0M | ES |
| Picnic | Tech-driven online grocery delivery service using electric vehicles and AI-optimized routes to deliver affordable groceries. | picnic.app | 2015 | $955.0M | $1.5B | NL |
| Privalia | Flash sales platform offering exclusive discounts on fashion, beauty, and lifestyle brands in Southern Europe and Latin America. | privalia.com | 2006 | $500.0M | $400.0M | ES |
| Prozis | Portuguese sports nutrition and lifestyle brand selling supplements, sportswear, and healthy food products across Europe. | prozis.com | 2007 | $30.0M | $150.0M | PT |
| Rituals | Luxury home and body cosmetics brand inspired by Eastern traditions, operating e-commerce and 1000+ stores globally. | rituals.com | 2000 | $200.0M | $1.5B | NL |
| Rohlik | Czech online grocery delivery platform expanding across Central Europe with a premium product selection and fast delivery. | rohlik.cz | 2014 | $203.0M | $800.0M | CZ |
| Rothy's | Sustainable DTC footwear brand making flats, loafers, and clogs from recycled ocean-bound plastic yarn. Known for pricing discipline and balanced product launch strategy. | rothys.com | 2012 | US | ||
| Scalapay | Southern European buy-now-pay-later fintech enabling e-commerce merchants to offer installment payments to consumers. | scalapay.com | 2019 | $458.0M | $50.0M | IT |
| Showroomprivé | French flash sales e-commerce platform offering members-only deals on fashion, beauty, and home brands. | showroomprive.com | 2006 | $75.0M | $800.0M | FR |
| Snocks | Fast-growing D2C brand for basics like socks, underwear, and loungewear, building a community-driven brand. | snocks.com | 2016 | $5.0M | $80.0M | DE |
| Stronger | Swedish activewear brand for women blending bold prints with performance fabrics, sold D2C across Europe. | stronger.com | 2013 | $15.0M | $40.0M | SE |
| Sézane | France's first digitally native fashion brand offering Parisian-chic clothing, accessories, and home décor with a sustainability focus. | sezane.com | 2013 | $30.0M | $300.0M | FR |
| THG | Global e-commerce technology group owning beauty, nutrition, and lifestyle brands including Lookfantastic and Myprotein. | thg.com | 2004 | $2.0B | $2.5B | GB |
| Trendyol | Turkey's leading e-commerce platform and fastest growing company, serving over 30 million active customers. | trendyol.com | 2010 | $2.1B | $8.0B | TR |
| trivago | Leading global hotel search platform enabling travelers to compare hotel prices from hundreds of booking sites. | trivago.com | 2005 | $287.0M | $500.0M | DE |
| Veepee | European flash sales pioneer offering members-only discounts on fashion, beauty, home, and travel from top brands. | veepee.com | 2001 | $300.0M | $3.5B | FR |
| Vestiaire Collective | Global resale platform for pre-owned luxury fashion, promoting circular fashion across 80+ countries. | vestiairecollective.com | 2009 | $178.0M | $800.0M | FR |
| Vinted | Europe's largest online C2C marketplace for second-hand fashion, enabling peer-to-peer selling across 19 markets. | vinted.com | 2008 | $500.0M | $596.0M | LT |
| Wallapop | Spanish second-hand marketplace connecting local buyers and sellers of used goods, with shipping options across Spain. | wallapop.com | 2013 | $176.0M | $100.0M | ES |
| waterdrop | Innovative beverage brand selling sugar-free fruit and plant-based microdrinks that flavor water, promoting sustainable hydration. | waterdrop.com | 2016 | $60.0M | $100.0M | AT |
| Wehkamp | One of the Netherlands' largest online department stores offering fashion, home, electronics, and lifestyle products. | wehkamp.nl | 1952 | $250.0M | $600.0M | NL |
| Westwing | European leader in home & living e-commerce, offering curated home décor, furniture, and lifestyle products through daily-themed sales and a permanent collection. | westwing.com | 2011 | DE | ||
| Windeln.de | Online retailer specializing in baby, toddler, and family products across Europe and China. | windeln.de | 2010 | $22.0M | $60.0M | DE |
| Wolt | Finnish delivery platform for food, groceries, and retail items, acquired by DoorDash and expanding across Europe. | wolt.com | 2014 | $480.0M | $1.0B | FI |
| Yoox | Italian luxury fashion e-commerce pioneer offering end-of-season designer clothing and accessories at discounted prices. | yoox.com | 2000 | $50.0M | $2.5B | IT |
| Zalando | Europe's leading online platform for fashion and lifestyle, connecting customers, brands, and partners across 25 markets. | zalando.com | 2008 | $726.0M | $14.6B | DE |
| zooplus | Europe's leading online retailer for pet supplies, offering food, accessories, and healthcare products for dogs, cats, and other pets across 30+ European markets. | zooplus.com | 1999 | DE |